Data & Analytics
Turn Your Marketing Data Into Actionable Insights That Drive Growth
We set up, track, and analyze key marketing data to maximize efficiency and ROI.
GA4 & Website Analytics Setup
+ Google Analytics 4 (GA4) implementation for precise tracking.
+ Custom dashboard creation for real-time performance monitoring.
+ Event & conversion tracking to measure key actions on your website.
Attribution & Performance Tracking
+ Multi-channel attribution modeling to understand what’s driving conversions.
+ Lead source tracking to pinpoint which campaigns are generating real business.
+ ROI & CAC analysis – Know exactly how much you’re spending per acquired customer.
CRM & Marketing Data Integration
+ Salesforce, HubSpot, and custom CRM integrations for end-to-end visibility.
+ Automated reporting to align marketing and sales teams.
+ AI-powered data analysis to uncover optimization opportunities.
Continuous Optimization & Insights
+ A/B testing & funnel analysis to improve website and ad performance.
+ Heat maps & session recordings to identify user behavior trends.
+ Data-driven decision-making for campaign strategy and budget allocation.
Signs you need a better analytics approach
You aren’t using your data effectively
Your reports don’t provide clear next steps
Your tracking isn’t aligned with business outcomes
You’re investing in marketing but don’t know what’s working
Why Choose Victus Marketing for a Rebrand?
CMO-Led Strategy
Data-backed decision-making from a marketing executive who understands business growth.
End-to-End Tracking
We connect all the dots, from website traffic to revenue.
Actionable Insights, Not Just Reports
We turn data into clear, strategic recommendations.