Google Ads & Paid Search
High-Impact, Data-Driven PPC Campaigns That Convert
A well-executed PPC strategy ensures your business appears in front of high-intent buyers—driving real revenue, not just traffic. We manage, optimize, and scale your paid search campaigns to maximize return on investment.
Strategic Campaign Planning
+ Identify high-intent keywords that drive conversions.
+ Align ad strategy with your business goals for maximum ROI.
+ Develop custom ad funnels that guide users to take action.
Advanced Targeting & Optimization
+ AI-powered bidding to maximize budget efficiency.
+ Competitor & audience insights to refine your targeting.
+ Location-based and demographic segmentation for better reach.
Landing Page Integration
+ Create high-converting landing pages designed to match ad intent.
+ Implement A/B testing & heatmap analysis for continuous improvements.
+ Improve page load speed and mobile-friendliness for better performance.
Tracking, Reporting & Scaling
+ Full GA4 & CRM integration for end-to-end tracking.
+ Monthly reports with clear performance insights and next steps.
+ Optimize and scale campaigns based on real-time data.
Are your Google Ads underperforming?
Your cost per lead is too high
You’re not getting enough conversions
You’re spending on clicks, but not seeing real revenue
Your landing pages aren’t optimized for search traffic
Why Choose Victus Marketing for Google Ads?
CMO-Led Strategy
Built by Eric Habermas, a marketing executive with proven PPC success.
ROI-Focused Approach
We track every dollar spent and optimize for conversions, not just clicks.
Google Ads Expertise
Experience across B2B, tech, healthcare, finance, sports, and more.