Fractional CMO & Marketing Strategy
Executive-Level Marketing Leadership Without the Full-Time Cost
We embed high-level marketing strategy into your business, ensuring alignment, efficiency, and results.
Data-Driven Growth Strategy
+ Custom Roadmap Development – Tailored plans that set the stage for scalable marketing success.
+ Branding, Advertising & Analytics Alignment – Ensures every piece of the strategy works together.
+ High-Value Customer Targeting – Focuses efforts where ROI is highest.
Paid & Organic Growth Planning
+ Google Ads & SEO Strategy – Captures demand from ready-to-buy customers.
+ Full-Funnel Campaign Planning – Connects awareness, lead generation, and conversion.
+ Budget Optimization – Maximizes marketing effectiveness across channels.
Brand & Messaging Leadership
+ Brand Positioning Strategy – Establishes credibility and differentiation.
+ Voice & Tone Development – Delivers a clear, consistent presence across platforms.
+ Cross-Channel Brand Cohesion – Maintains alignment across digital, print, and video.
Full Marketing Team Alignment
+ Outsourced CMO Leadership – Guides internal teams and vendors with a steady hand.
+ KPI-Driven Campaign Insights – Tracks performance and drives real-time improvements.
+ Marketing Operations Support – Recommends tools, systems, and automation to streamline execution.
Is a fractional CMO right for your business?
You’re struggling to scale marketing efforts effectively
You need a senior marketing leader but can’t justify a full-time hire
You’re spending on marketing but not seeing real business results
You need to align branding, advertising, and analytics for better ROI
Why Choose Victus Marketing?
CMO-Led Approach
Work directly with Eric Habermas, an award-winning marketing executive with experience across Fortune 500, SMB, and nonprofit sectors.
Full-Funnel Strategy
We optimize every stage of the customer journey, from awareness to conversion.
Proven Results
From strategy to execution, we Our strategies have driven measurable growth for sports, tech, healthcare, finance, nonprofits, and more. sure your emails convert.